Lincoln Road Has Been Desi for Thirty Years. The Singles Night Is Overdue.

Peterborough has a significant South Asian community that’s been rooted in the city for decades. The Pakistani population in areas like Gladstone and New England has shaped the city’s identity, and the Indian and Bangladeshi communities have added to the mix. Lincoln Road and Cromwell Road are the commercial centres for desi life: restaurants, fabric shops, travel agents, and sweet shops that have been there for thirty years.

Garam Masala Dating is the #1 live South Asian dating show and singles mixer from NYC. Real singles on blind dates on stage, two hosts, a live audience, and a mixer. The show has been selling out in New York and we’re expanding to cities where the community is established and underserved. Peterborough checks both boxes.

The city’s location makes it interesting. Peterborough is a major rail hub, just under an hour from London Kings Cross, with Cambridge and Leicester both within reach. The South Asian population draws from the surrounding Fenland area too. A show here captures a catchment that extends well beyond the city limits.

Young South Asians in Peterborough face the same issue as most mid sized English cities: the community events are family oriented, the nightlife is generic, and the apps recycle the same local profiles. The train to London is tempting but exhausting. A proper event in Peterborough that’s built for desi singles means people can stay local and still have a good night.

Waitlist is open. Peterborough is part of our Eastern England plans. Get on the list, or apply to be a contestant.